SMW Buzz: Virtual Reality for All

For those who missed out, here’s our recap of the most interesting presentation of the last day of Social Media Week.

Socialize NYC Knows How to Party

It's not a party until you bring together social media and marketing professionals, and that's exactly what we did in November at #SocializeNYC at...

Watch: 10 Questions About Social Media ROI with Jim Guzman of...

Social media ROI is critical for tracking and measuring the performance of your social media activities. For brands that are expanding into social for...

How Digimind Influenced SMW: A Recap Through Tweets

According to the numbers, Digimind was the top influencer throughout Social Media Week. Here's a break down of what that means:

The Top KPIs for Proving Marketing ROI

Proving ROI is an essential task for any marketer, but the process for reporting ROI is not always entirely obvious. That’s why the following article will outline some KPIs vastly useful for tracking social media marketing strategies and for calculating the ROI of social media.

The Three Pillars of Influencer Marketing | Socialize Atlanta May 2017

Digimind brought Socialize to the south for a happy hour and networking event to remember. Here’s a recap of the great time we had at Socialize Atlanta.

How to Create Reports to Prove Your Social Media ROI

With the focus shifting from vanity metrics to real business opportunities that a digital agency is able to develop for its clients, the organization...

The essential KPIs for your Social Media ROI: 2. The top...

#KPI #indicators #ROI #SocialMediaFollowing the publication of the best ways to construct your KPIs, we are going to look at the key indicators for...

Case Study: How Digimind Drives Value for American Electric Power

A PRWeek Interview With Josh Polk, Social Media Manager at American Electric Power PRWeek recently sat down with the Social Media Manager at AEP, Josh...

The definitive guide to calculating Social Media ROI in 2014

There are many self-proclaimed social media experts out there telling you which metrics you need to measure your social media ROI, but how many...