5 min read Why APAC Brands Will Need Podcast Monitoring in 2023
Léa BOUTRON | Social Listening - Jan 31, 2023

Why APAC Brands Will Need Podcast Monitoring in 2023

Asian companies are facing an increasing demand for podcast monitoring as the popularity of podcasts continues to grow in the region. Podcasts are a powerful medium for delivering information and entertainment, and they are...
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6 min read Digimind Blog - Influencer Marketing in the New Normal - Featured Image
Jared Silitonga | Social Listening - Jan 30, 2023

Influencer Marketing's Value In The Digital World's "New Normal"

The marketing landscape has kept on evolving over the centuries. Sometimes a momentum of change is brought about that completely revolutionizes the ways that have been followed for decades. We have moved far away from the World...
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10 min read Digimind monitors and analyses podcasts worldwide!
Malena Dolff Gonzalez | Social Listening - Jan 24, 2023

Digimind monitors and analyses podcasts worldwide!

In 2018, on the occasion of our annual Trend Guide, one of the experts interviewed spoke about "The podcast revival": Society is seeing the return of an old information model that everyone thought was buried. Podcast radio: a...
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8 min read Digimind Blog - Sentiment Analysis: The Powerful Tool Professional Marketers Can't Afford To Ignore
Durga Kudumula | Brand Protection - Jan 13, 2023

Sentiment Analysis: The Powerful Tool Professional Marketers Can't Afford To Ignore

These are trying times for businesses. Competition is fierce. Customers have several options. As a brand, if you fail to establish that personal connection with your customers, they are highly likely to switch to your...
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8 min read 10 Marketing KPIs to Keep Track of to Measure Reputation Performance
Jenna Bunnell | KPI - Jan 10, 2023

10 Marketing KPIs to Keep Track of to Measure Reputation Performance

Measuring the success of digital marketing activity is a critical part of growing a business. Effective online advertising, customer support through optimized business phone systems, and seamless in-app experience all work...
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9 min read social media engagement tips
Léa BOUTRON | Social Media Engagement - Dec 29, 2022

What is Social Media Engagement and How Can It Be Improved?

While conducting a campaign analysis, did you realize that your overall social media engagement is insubstantial? Are your posts not being liked, commented on, or shared as much as you would like them to be? Read this article to...
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8 min read customer experience analytics right data for business
Grace Lau | Customer experience - Dec 27, 2022

Customer Experience Analytics: Is it The Right Data For Your Business?

In theever-changing world of SaaS; consumer engagement is everything. Focusing team efforts on various channels can be overwhelming, PPC, SEO, email, VoIP for business (etc.) leaving you wondering; “Which analytics should I be...
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7 min read E-reputation monitoring: Analyzing your brand reputation with KPIs - Digimind Blog
Gabrielle Aliotta | kpis - Dec 12, 2022

E-reputation monitoring: Analyzing your brand reputation with KPIs

As we examine the diverse dimensions of your brand reputation and conduct necessary audits and mappings of your environment, we will look at other practices to identify what are the appropriate indicators to measure your...
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9 min read How to Use a Social Media Search Tool to Find Future Trends
Léa BOUTRON | Trends - Dec 1, 2022

How to Use a Social Media Search Tool to Find Future Trends

“For the most important decisions in your life, trust your intuition, and then work with everything you have, to prove it right,” declared Tim Cook, Apple's famous CEO. We could apply this common sense advice to digital data...
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10 min read what is dark social monitoring
Léa BOUTRON | Trends - Nov 25, 2022

The Whats, The Whys and The Hows of Dark Social Monitoring

84%1 of all web content and social network shares are private shares. Whether through message applications or even during an exchange in a forum, how can you truly trace the underbelly of social media?   How can you gather ...
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