12 min read Social Listening: how to take advantage of migrations to ‘Red Note’ (Xiaohongshu) and Bluesky
Christophe Asselin | Trend Tracking & Innovation - Jan 16, 2025

Social Listening: how to take advantage of migrations to ‘RedNote’ (Xiaohongshu) and Bluesky

The hyper-fragmentation of audiences and uses on social media continues to evolve. This time, it's in reaction to US policies and court rulings. Some users are migrating from TikTok and X to Xiaohongshu and Bluesky. Here's how to...
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6 min read Understanding the Social Media Landscape in China - Image Banner
Andy Ang | Insight Driven Marketing - Sep 20, 2021

Understanding the Social Media Landscape in China

For enterprises wanting to anchor their footprint in the social media domain, China is undoubtedly a goldmine for audience growth, considering it is the largest populated country with close to a billion social media users.
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