5 min read instagrammobile
Melissa Chue | Brands - Jul 12, 2018

The Guide to Instagram Influencer Marketing: 4 Benchmarking Tips for Marketers

The Daniel Wellington brand sure has a lot to be proud of. The mid-range watch has grown from a relatively unknown brand, to a sought after wearable that has made its way onto the wrists of celebrities like Kendall Jenner - all...
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5 min read shopping-bag
Melissa Chue | Brands - Jun 25, 2018

The 5 Most Disruptive Retail Marketing Trends in 2018 and Beyond

Technology is revolutionizing how consumers shop. Connected shopping carts, interactive store signage, and simplified yet secure payment methods via smartphones, are just a few trends that are redefining retail marketing...
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9 min read loving-hating-the-new-instagram-logo
Kyle Martinowich | Brands - May 26, 2016

Instagram : Why online users are loving hating the new logos

Early this May there was a radical change for the "young" social network's strong growth and its fans: the Instagram logo design unchanged since its creation in 2010, was updated, making way for a more sleek and colorful logo....
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