3 min read socialize-san-francisco
Austin Williams | Build Strategy - Apr 7, 2017

Using Storytelling to Improve Social Media ROI | Socialize SF March 2017

After Social Media Marketing World in Sand Diego and Socialize LA, we ended our California road trip in San Francisco. Here's a quick recap of everything that went down:
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6 min read
Melissa Chue | Benchmark - Feb 2, 2017

How to Create Reports to Prove Your Social Media ROI

With the focus shifting from vanity metrics to real business opportunities that a digital agency is able to develop for its clients, the organization and creation of social media reports for various decision makers is gaining...
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6 min read best-practices-PR
Jerome Maisch | Build Strategy - Jul 27, 2016

Best Practices for using Social Listening for PR

The PR industry is changing, and necessarily so. Gone are the days when PR consisted of sending out a press release to print papers, checking publications, cutting relevant mentions and sending timely responses thanking for...
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