8 min read Digimind Blog - Sentiment Analysis: The Powerful Tool Professional Marketers Can't Afford To Ignore
Durga Kudumula | Brand Protection - Jan 13, 2023

Sentiment Analysis: The Powerful Tool Professional Marketers Can't Afford To Ignore

These are trying times for businesses. Competition is fierce. Customers have several options. As a brand, if you fail to establish that personal connection with your customers, they are highly likely to switch to your...
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4 min read Top 10 Sentiment Analysis Tools in 2022 - Digimind Blog
Gabrielle Aliotta | Social Listening - Oct 11, 2022

Top 10 Sentiment Analysis Tools in 2022

What is a Sentiment Analysis Tool?  A key component of every brand management strategy, social media, or marketing manager's toolkit is sentiment analysis, which is constantly evolving as consumers' conversation evolves. ...
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9 min read Sentiment Analysis: What makes it so Complex? - Digimind Blog
Gabrielle Aliotta | Insight Driven Marketing - Sep 30, 2022

Sentiment Analysis: What makes it so Complex?

As big data growth becomes one of today's key economic and technological challenges, many analysis tools are positioning themselves to provide companies with a deeper understanding of their customers. 
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