A study by Clutch.com shows that written content such as articles, notes, and white papers continues to engage as much as videos. ...
65% of companies who have experienced a reputation crisis say that social media made their crisis more difficult to manage; however, 55% ...
How do you choose social media KPIs to track your digital marketing activities? Locate yourself in the Marketing Conversion Funnel Don't ...
Why do businesses listen to and analyze what’s happening on social media? Marketers, customer experience teams, and data analysts in ...
Leveraging social data to strengthen your brand’s social media marketing strategies. Today, businesses are highly aware of the value of ...
If you work in a marketing or communications agency, then you’re probably familiar with the late nights and weekends spent working on ...
If you’re in charge of digital marketing or social media management within your organization, you’re likely expected to develop reports on ...
Proving ROI is an essential task for any marketer, but the process for reporting ROI is not always entirely obvious. That’s why the ...
Our most recent handbook helps you to tackle the journey from identifying your objectives to value presentation. Through four simple ...
Digital marketing and communication departments actively monitor and analyze their online reputation and impact of their actions on social ...
In the digital age, information is continuously at your fingertips and easily accessible to the majority of the world. With digital ...
The Market Intelligence function is undergoing profound changes. Web data has become multi-faceted and its volume continues to grow, and at ...
While the growth of insurance weakens globally, APAC continues to be the fastest growing insurance market in the world. As the appetite for ...
“For the most important decisions in your life, trust your intuition, and then work with everything you have to prove it right," said Tim ...
“Brand storytelling isn’t about creating marketing campaigns, but building tribes and inspiring movements.” ~ E.W. & J.G. Have you ever ...
We spoke to marketing gurus Ekaterina Walter and Jessica Gioglio about their book, The Laws of Brand Storytelling. You don’t need prior ...
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