12 min read 3 essential KPIs to predict and measure the real impact of a crisis on your brand reputation - Digimind Blog
Gabrielle Aliotta | Crisis Management - Sep 8, 2022

3 Essential KPIs to Predict and Measure the Real Impact of a Crisis

Smartphone-based social media, as so many mobile users have witnessed, has led to instant propaganda and sharing, the importance of influencers, the virality of specific topics, and the polarization of speech. Discussions can...
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14 min read 3 steps to measure the impact of reputation crises on your brand
Jared Silitonga | Crisis Management - Sep 8, 2022

3 Steps to Measure the Impact of Reputation Crises on Your Brand

While a company can try to strengthen its brand reputation through communication and content campaigns, brand perception is ultimately shaped by consumers' opinions and experiences.
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8 min read How to Effectively Manage Reputational Risk Challenges? - Digimind Blog Image
Gabrielle Aliotta | Crisis Management - Sep 6, 2022

How to Effectively Manage Reputational Risk Challenges?

Why is reputation risk a "different" risk? Unlike market and credit risks, whose impact can be contained, reputational risks often arise from the amplification of another problem that can occur anywhere. In fact, business risks...
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10 min read Digimind Blog - 4 Ways to Protect Your Brand Reputation on Social Media
Jared Silitonga | Social Listening - Jul 19, 2022

4 Ways to Protect Your Brand Reputation on Social Media

Brand reputation is multidimensional in that both positive and negative perceptions can go a long way to affect how deeply entrenched your brand is in your customers’ eyes, whether out of loyalty or fear.
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4 min read Digimind blog - Why is social listening important
Durga Kudumula | Content Marketing - Apr 20, 2022

Why is Social Listening Important

Since traditional marketing has now transitioned into digital marketing, marketing is no longer restricted to the offline space. Brands take to the online space to promote products, and services, and provide a good experience for...
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12 min read Digimind-Banner-Blog-4-Ways-to-Boost-Your-Business-Authority-on-LinkedIn
Jared Silitonga | Social Listening - Mar 16, 2022

4 Ways to Boost Your Business Authority on LinkedIn

Does higher brand visibility on LinkedIn equate to higher business conversion rates? Here’s why it pays to build authority on LinkedIn business.
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9 min read Digimind social listening Blog How to build your online brand reputation
Nico Prins (Guest Author) | Crisis Management - Jan 10, 2022

How to Measure Your Online Brand Reputation?

Online brand reputation is the image of your company seen by the internet users. Various factors like online reviews, consumer forums, news articles, social behavior, and visibility in search results impact your brand reputation.
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9 min read EN - Blog - Valentines Content 2021 - Featured Image
Jared Silitonga | Brand Reputation - Feb 11, 2021

All You Need Is (Brand) Love: A Guide to Winning Customers with Social Media Listening

  “There's nothing you can know that isn't known; nothing you can see that isn't shown – all you need is love”, as famously sung by The Beatles, is a testament to how customers want to be treated.
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9 min read
Micah Levin | Content Marketing - Jan 12, 2021

Up Your Social Media Analytics Game With These Top 7 Free & Paid Tools

Look at you, all dressed up and ready to seize the day for your brand through social listening. Well that’s swell, but when you get to the computer *GASP* you realize that you’re without a proper social media analytics tool at...
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10 min read
Micah Levin | Content Marketing - Jan 6, 2021

Kick Off 2021 With These 10 Social Media Management & Analytics Tools

We made it! 2021 is here, and it doesn’t have to be a continuation of the last difficult 10 months that have plagued brands and agencies alike. Using Social Media Management & Analytics, marketing and insights professionals can...
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