2 min read People wearing masks to protect themselves from Covid-19
Paul Vivant | Crisis Management - May 14, 2020

Covid-19 Crisis: Helping Those on the Front Line

On Saturday March 28th, I received a message on my personal email inbox from a representative of the Gendarmerie Nationale (one of France’s national police forces), asking me if Digimind could help them in the management of...
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7 min read
Melissa Chue | Asia Pacific - Apr 27, 2020

Asia Pacific’s Key Gaming Personas: Who Are They and How Can You Engage Them?

The gaming and eSports scene in Asia Pacific is home to some of the most engaged, impassioned, and vocal consumers you can come across. Peek into any conversation between gamers on social media, and you’ll find a wide variety...
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12 min read
Micah Levin | Trends - Apr 22, 2020

Content is (Tiger) King: An Analysis of Streaming Trends During The Age Of Coronavirus

The Vast Landscape of Streaming Services Streaming services, though not considered “essential” by governmental guidelines in the US, are definitely considered as such by most people stuck at home with a working internet...
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10 min read
Micah Levin | Social Listening - Apr 2, 2020

8 Awesome Acts of Kindness That Gave Us Hope Amid COVID-19

The past two weeks have felt like a whole different time to most of us, as international governments take steps to contain the spread of Covid-19 - a viral respiratory infection that has taken thousands of lives and put many...
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2 min read Messenger Marketing Digimind
Susanne Morris | Facebook - Feb 18, 2020

5 Reasons Why Messenger Marketing Is Important For Your Brand

What is Messenger Marketing? Messenger marketing connects businesses directly to customers and prospects through mobile messaging apps such as Facebook Messenger and Whatsapp. 
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4 min read
Keely Closa | Trends - Feb 17, 2020

Lift Your Business: A Deep Dive Into Voice Search That Will Help Your SEO Strategy

Thanks to virtual assistants like Siri, Alexa, and Google Assistant, voice search technology is revolutionizing the way people perform queries and look for content. This is a big jump from the traditional method of searching,...
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5 min read tesla-cybertruck-and-atv
Susanne Morris | Products - Dec 11, 2019

Tesla's Cybertruck Product Launch: What's All The Fuss About?

On November 21st Tesla announced the release of their newest vehicle, the Cybertruck. Conversations surrounding Tesla spiked after Tesla’s CEO, Elon Musk, live streamed the Cybertruck’s reveal, putting the truck to the test in...
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9 min read cory-schadt-Hhcn6yy3Uo8-unsplash-1
Kevin Tran | Healthcare - Nov 13, 2019

Consumer Insights and Trends for Pharmaceutical Brands in Asia Pacific

Similar to other industries, the pharmaceutical and healthcare sector is saturated with consumer insights and trends. In the age of social media, consumers often express their sentiments and concerns online, and openly discuss...
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7 min read nordwood-themes-yyMJNPgQ-X8-unsplash
Alina Taher | Facebook - Nov 5, 2019

Facebook and Instagram Dominate Social Media Marketing Strategies | 2019 Social Media Marketing Industry Report

In the 2019 Social Media Marketing Industry Report, Social Media Examiner surveyed over 4,800 B2B and B2C marketing managers from Australia, Canada, India, United Kingdom, and the United States of America, about how they use...
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13 min read world-1185076_1280-1
Kevin Tran | Healthcare - Nov 4, 2019

How Pharmaceutical Brands in APAC and the US are Building Their Brand Reputation on Social Media

Social media has become the cornerstone of most brand development and customer engagement strategies. This is even more so as consumers become increasingly engaged with brands, from sharing feedback, to seeking customer...
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