5 min read traditional-and-digital-communications
Graeme Anderson | Community Manager - Oct 5, 2017

Insurance and Customer Experience: 60% of Millennials Want Both Traditional and Digital Communications

Insurers and Millennials: Defining the Consumer Relationship
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4 min read insurance-companies-optimize-customer-service
Graeme Anderson | Build Strategy - Oct 3, 2017

3 Strategies for Insurance Companies to Optimize Their Customer Service

A case study on how insurance brands can optimize online customer care through real-time analysis of online conversations.
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7 min read retain-customers-and-increase-sales-using-social-insights
Christine Carzo | Community Manager - Sep 27, 2017

How to Retain Customers and Increase Sales Using Social Insights

Three case studies which demonstrate how social listening can improve your communication strategy and customer service.
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1 min read afterwork-singapore-2017-customer-experience
Melissa Chue | Build Strategy - Sep 27, 2017

Creating Customer Experiences that Achieve Objectives | AfterWork Singapore September 2017

Customer experiences are what people remember the most about your brand. In an age where consumers are always connected and on the go, how can brands use data to create relevant and engaging customer experiences that...
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3 min read top-agencies-leverage-insight-driven-techniques-to-increase-profits
Christine Carzo | Build Strategy - Sep 26, 2017

How Top Agencies Leverage Insight-Driven Techniques to Increase Profits

A collection of case studies showcasing the best insight-driven techniques with which agencies can improve profitability.
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4 min read generate-new-business-using-social-intelligence
Christine Carzo | Analysis - Sep 22, 2017

How Insurance Brands Can Generate New Business Using Social Intelligence

A case study on how social media can help insurance providers generate new business leads through online prospect analysis.
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5 min read essential-social-media-KPIs
Christine Carzo | Analysis - Sep 15, 2017

The Essential Social Media KPIs for Improving an Agency's Campaign Performance

How one agency planned a successful campaign by analyzing social media KPIs.
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4 min read identifying-expansion-opportunities
Christine Carzo | Analysis - Sep 14, 2017

Identifying Expansion Opportunities: How Insight-Driven Agencies Use Social Intelligence

A case study of an insight-driven agency’s utilization of social intelligence to generate customer loyalty and expansion opportunities.
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5 min read how-brands-can-analyze-hashtags-to-better-target-customers
Christine Carzo | Build Strategy - Sep 13, 2017

How Brands Can Analyze Hashtags to Better Target Customers

August 23, 2017 marked a very special anniversary in the history of digital media: the tenth birthday of Twitter’s famous hashtags. In the decade they’ve been around, hashtags have become a cultural phenomenon and a...
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4 min read real-time-insights-3-steps
Melissa Chue | Community Manager - Sep 11, 2017

Deliver a Winning Customer Marketing Strategy With Real-Time Insights in 3 Steps

With existing customers making up 65% of a company’s business (Gartner), customer retention is critical to your bottom line. Yet, a study by Bain & Company found 60 - 80% of customers who describe themselves as ‘satisfied’ do...
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