There are many types of crises that professionals of all stripes have to deal with when operating within the marketplace. If you work on a crisis management team - usually as a Public Relations (PR) Manager - then you have a...
Marketers are interesting folk. Sure, they’re just like you and me, work hard, take care of their families, and so on, but true marketers never truly turn it off, even when actively involved in the most mundane of things. A...
Consider that over half of all customers expect that brands will anticipate their needs.How can you anticipate customer needs if you have no idea what they are? This is where customer insights come in.By understanding how your...
According to a recent study by eMarketer, 2% of US adults are using Clubhouse. While the number itself might seem small, the fact that it's “invite-only” and available only on iPhones is impressive. Rumor has it that Clubhouse...
Socialize World is a fresh frontier for Digimind, as we embark on our first-ever one-day online event spanning 14 timezones, broadcasting across 6 countries, namely Singapore, Amsterdam, Paris, Madrid, New York, Mexico. ...
“There's nothing you can know that isn't known; nothing you can see that isn't shown – all you need is love”, as famously sung by The Beatles, is a testament to how customers want to be treated.
If 2020 taught us anything, it’s that you have to fight to stay in the game. Brands and businesses understand this better than most, as they were most affected by the tumultuous ups and downs of the last 10 months. Put more aptly...
The field of marketing is an ever-growing, and ever-changing field, with various tools, apps, and platforms needed in order to juggle the multiple needs of your brand. Whether it’s social media content scheduling software, or a...
.svg){kind=small}
