**THIS ARTICLE ONLY SCRATCHES THE SURFACE FOR POLITICAL SOCIAL INTELLIGENCE. FOR AN EVEN DEEPER DIVE INTO POLITICS & SOCIAL LISTENING, CHECK OUT OUR LATEST REPORT ON THE 2020 US PRESIDENTIAL ELECTION**

❤️ “Young people need to be asked what matters to them, not told what matters.” - Jeff Martin, CEO of Tribal Brands Inc.❤️

Social Media Listening, Social Media Analytics, and Social Media Management – that’s a whole lotta terminologies thrown about these days.

From identifying market needs to creating products and services that satisfy customers, the purpose of market research has evolved inherently towards enabling companies to be more customer centric.

Social Listening Is The Name Of The Game

Deep personalization is more essential than ever for businesses in a customer-centric era, where a wealth of choices and stiff competition means customer experiences can make or break a sale.

🎅 He’s Making A Strategy, And Checking It Twice

For brands, social media has evolved from a place to share memes with your customers, to a fully-fledged digital front desk. There are a myriad of functionalities that have developed within the last decade to enhance user...