Who doesn't love retail? It is the powerhouse of almost every economy. Each and everyday consumers spend billions of dollars on food products, household items, clothing, beauty products and so much. Because of that, we thought i...

When a company finds a shift in consumer behavior due to a changes in the social, cultural, technological, environmental, political or technological landscapes, consumer insights researches quickly dig in, gather research from...

So, you've decided that your organization needs a social media monitoring tool - congratulations on your decision!

Banking and finance impacts almost every aspect of our lives, even if we don't realize it. Our jobs, salaries, and mortgages are all heavily impacted by the overall state of the economy, which is in turn impacted by a few major...

“Center for GIFs, Giphy at  $55 million was raised during  a valuation to $300 million."

On February 24, Facebook introduced us to some new emoticons - Facebook Reactions! These allow their users, you and me alike, to respond to timeline posts via a range of feelings; these have now been extended further to include...

Social Media Week New York took place over 22- 26 February, attended by key players in the world of social, and we were there to have our say. If you haven’t had a chance to catch the last post on our Social Listening Masterclass...

Another year is upon us which means we build our new list of resolutions and goals that we want to focus on and accomplish in 2016. Now that social media is around, many of us go to the social networks to share our resolutions...

Did you know that at least 20% of consumers do all of their holiday shopping the week before Christmas, even up to the last few days before the holiday? Every year shoppers wait until the last minute to do their holiday shopping...

Where black & white covered the screen, and producers were indifferent to what their viewers thought about TV shows, television has evolved over the past 90 years.