Almost three-quarters of marketers surveyed for a Hootsuite report ranked “increased acquisition of new customers” as their top outcome for social media in 2021, a 58% year-over-year increase.

“People mention a good brand experience to an average of nine people, but will talk about a bad experience to 16 people.”

Responding to customers on social media can increase advocacy by 25% and decrease churn rate by 15%.

73% of customers view brand experience as an important factor in their purchasing decisions, behind price and product quality.

The world’s largest customer review institution for business software and services, G2, has named Digimind a leader in its latest quarterly report for the 14th time consecutively. G2 is where businesses can discover, review...

It’s no secret that data is one of the main assets of any business in this digital world.

Most companies spend 15% to 25% of their digital marketing budget on social media marketing efforts, including organic and paid strategies. As we know, marketing is an essential part of any brand. One study showed that most...

The Covid-19 pandemic has changed the way we approach money, or rather, it has made people realize what more they could do with their money.

Marketers are interesting folk. Sure, they’re just like you and me, work hard, take care of their families, and so on, but true marketers never truly turn it off, even when actively involved in the most mundane of things. A...

Consider that over half of all customers expect that brands will anticipate their needs.How can you anticipate customer needs if you have no idea what they are? This is where customer insights come in.By understanding how your...