It's almost Friday so we are keeping things short and sweet today. We connected with LinkedIn Power Profile and Global CEO and Founder of Black Marketing, Chris J Read, to share his take on Social Selling for our Digital...

Happy Wednesday! We continue with our daily Digital Marketing Advent Calendar release with the definition of "Word of Mouth Marketing". Deborah Holland is the Chair of the Board at WOMMA (Word of Mouth Marketing Association), and...

We are continuing the countdown of our Digital Marketing Advent Calendar! Today's definition from Christophe Asselin, Digital Marketing Manager - Digimind, is on "Digital Reputation".

In a company that receives 13+ million unique visitors per month and has amassed a 40+ million fan base on social media, it is essential to harness the information waiting to be unleashed and there is no better way to do this...

We talked about mapping the customer’s journey for the travel industry; now it’s time to see how travel brands can hop on the social media bandwagon...and do it right!

Early this May there was a radical change for the "young" social network's strong growth and its fans: the Instagram logo design unchanged since its creation in 2010, was updated, making way for a more sleek and colorful logo....

Content is the word on everybody’s lips, but who’s made it large in the retail industry by being original and creative with their strategies? In this blog post we will explore the top ways Social Media retail strategies have won...

On February 24, Facebook introduced us to some new emoticons - Facebook Reactions! These allow their users, you and me alike, to respond to timeline posts via a range of feelings; these have now been extended further to include...