Jerome Maisch

Marketing Manager @digimindci. Passionate about big data & social marketing. Photography, music and hiking lover
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Recent Posts

1 min read
Jerome Maisch | Build Strategy - Dec 21, 2016

DefinitionšŸŽ: "Influencer Marketing" - Digital Marketing Advent Calendar

This Wednesday, WhoWhatWear's Business Intelligence Analyst, Alex McLaughlin, defines "Influencer Marketing" for us.
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1 min read
Jerome Maisch | Community Manager - Dec 8, 2016

DefinitionšŸŽ: "Social Selling" - Digital Marketing Advent Calendar

It's almost Friday so we are keeping things short and sweet today. We connected with LinkedIn Power Profile and Global CEO and Founder of Black Marketing,  Chris J Read, to share his take on Social Selling for our Digital...
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2 min read
Jerome Maisch | Benchmark - Dec 7, 2016

DefinitionšŸŽ: "Word of Mouth Marketing" - Digital Marketing Advent Calendar

Happy Wednesday! We continue with our daily Digital Marketing Advent Calendar release with the definition of "Word of Mouth Marketing". Deborah Holland is the Chair of the Board at WOMMA (Word of Mouth Marketing Association),...
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2 min read
Jerome Maisch | Build Strategy - Dec 4, 2016

DefinitionšŸŽ : "Social Media Analytics" for WhoWhatWear - Digital Marketing Advent Calendar

We are pleased to continue our advent calendar Day 4 release with the definition of "Social Media Analytics". Kelsey Simmons, Business Intelligence Analyst at WhoWhatWear has shared her definition of the term with us. 
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2 min read
Jerome Maisch | Brands - Dec 3, 2016

DefinitionšŸŽ: "Digital Reputation" - Digital Marketing Advent Calendar

We are continuing the countdown of our Digital Marketing Advent Calendar! Today's definition from Christophe Asselin,  Digital Marketing Manager - Digimind, is on "Digital Reputation". 
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1 min read
Jerome Maisch | Community Manager - Dec 1, 2016

DefinitionšŸŽ : "Reach" for Facebook - Digital Marketing Advent Calendar

We are pleased to start our first advent calendar Day 1 release with the definition of "Reach," a term used in analyzing and monitoring online audiences. Brice Vinocour, Marketing Manager at Facebook, France has shared his...
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1 min read
Jerome Maisch | Brands - Dec 1, 2016

Sharing industry insights this Holiday seasonšŸŽ: Digital Marketing Advent Calendar

It's December 1st, we all know what time it is - Holiday season has officially begun. We've got daily digital marketing treats to share with you as we countdown to ring in the new year.
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2 min read
Jerome Maisch | Build Strategy - Nov 17, 2016

All the Insights from November's #SocializeNYC

Socialize NYC is a part of a global networking series focused on bringing together like-minded social media and digital marketing professionals. The events around the world take place in swanky locations to appeal to a trending...
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5 min read
Jerome Maisch | Build Strategy - Nov 1, 2016

20 Twitter accounts to follow in the retail sector

Who doesn't love retail? It is the powerhouse of almost every economy. Each and everyday consumers spend billions of dollars on food products, household items, clothing, beauty products and so much. Because of that, we thought i...
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3 min read
Jerome Maisch | Build Strategy - Oct 25, 2016

20 Twitter Consumer Insights Accounts to Follow

When a company finds a shift in consumer behavior due to a changes in the social, cultural, technological, environmental, political or technological landscapes, consumer insights researches quickly dig in, gather research from...
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