We covered Singapore’s telecommunications industry on social media in our last post: which companies are leading the pack on social, and what makes customers tick?
When a crisis occurs for any business there is rarely a simple solution to the problem. Once a crisis occurs the only thing a company can control is the way they handle the incident, and how they communicate those efforts. Simply...
Executive branding is a great way of showcasing your strengths online - whether it's to your peers, your competitors, or even your potential employers.
As a young industry social media marketing is still changing, and sometimes rapidly. Social media monitoring tools can make it easier to stay up-to-date on the latest developments, but if that's not in the budget, try adding...
Customer experience is the sum of every emotional reaction consumers have whenever they encounter the brand. Lexus strives to embody the spirit of Japanese hospitality by delivering amazing experiences to their customers, even at...
"Today's influencer landscape is populated by bloggers, college professors, podcasters, Instagram celebrities, and everything in between. Given this diversity, we now reach the point of pain for effective influencer marketing -...
What a year it’s been for social - even though we’ve just barely crossed into the second half! As the digital and social landscape is ever shifting, Digimind remains dedicated to pushing the boundaries of social listening for our...
Social listening is a priceless development that all brands, events, and industries need to be adopting. Whilst we know how useful it can be for brands in terms of measuring campaign success, reputation management amongst other...
The insurance industry is traditionally indebted with rules, regulations and corporate vernacular that it’s hard to see a common connection between its outward image and public perception and social media.
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