7 min read
Christine Carzo | Build Strategy - Sep 7, 2017

3 Strategies to Increase Customer Retention Rate Using Social Intelligence

In the eternal quest for revenue and growth, it’s easy for companies to overlook the opportunity available in simply improving customer retention. The average business churns about 20% of its customers every year. In some...
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5 min read leverage-consumer-insights
Melissa Chue | Benchmark - Jul 27, 2017

5 Ways Companies Can Leverage Consumer Insights From Social Media

The rise of social media as a communication channel has enabled customers to share millions of opinions about brands every day. Companies with a strong social media monitoring strategy can access real-time consumer insights to...
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5 min read 3 Ways Social Media Monitoring Can Boost the Product Development Process-1
Melissa Chue | Benchmark - Jul 4, 2017

3 Ways Social Media Monitoring Can Boost the Product Development Process

While social media listening has become a crucial part of a marketer’s arsenal, how can insights gleaned from social media be interpreted to serve other business goals, such as product development?
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2 min read
Austin Williams | Build Strategy - May 30, 2017

The Three Pillars of Influencer Marketing | Socialize Atlanta May 2017

Within the midst of our Atlanta adventures at The Social Shake-Up and Digital Summit, Digimind brought Socialize to the south for a happy hour and networking event to remember. Here’s a recap of the great time we had at Socialize...
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3 min read BlogEN_A-Timeline-of-How-America-Spent-Mother’s-Day-Cover
Austin Williams | Build Strategy - May 16, 2017

A Timeline of How America Spent Mother's Day

For logistical reasons, Mother’s Day happens to be one of the most celebrated American holidays of the year—if not the most celebrated American holiday of the year. Unlike Christmas or Easter, Mother’s Day isn’t faith-based,...
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Austin Williams | Build Strategy - Apr 20, 2017

One on One with Giphy

During Social Media Week, Digimind had the chance to catch up with some notable influencers and industry leaders. In this series, we chat one on one with digital media’s best and brightest—this time with some smart folks over at...
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1 min read blog-lovin
Austin Williams | Build Strategy - Apr 12, 2017

One on One with Bloglovin'

During Social Media Week, Digimind had the chance to catch up with some notable influencers and industry leaders. In this series, we chat one on one with digital media’s best and brightest—this time with the CEO of Bloglovin',...
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3 min read
Austin Williams | Build Strategy - Apr 11, 2017

The Analytics of Outrage: How Social Media Reacted to United Airlines

Sadly, social media users have become accustomed to seeing horrific and barbaric acts of violence play out on their timelines. Consequently, they've also become accustomed to voicing their outrage through hash-tagged tweets and...
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6 min read
Melissa Chue | Benchmark - Feb 2, 2017

How to Create Reports to Prove Your Social Media ROI

With the focus shifting from vanity metrics to real business opportunities that a digital agency is able to develop for its clients, the organization and creation of social media reports for various decision makers is gaining...
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2 min read feature-image-for-definitions
Melissa Chue | Build Strategy - Dec 24, 2016

Definition🎁: "Strategic Intelligence" - Digital Marketing Advent Calendar

It's Christmas Eve, and we're down to our last 2 definitions. Today, Digimind's CEO, Paul Vivant, defines "Strategic Intelligence". 
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