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Melissa Chue | Build Strategy - Dec 11, 2016

DefinitionšŸŽ: "Digital Transformation" - Digital Marketing Advent Calendar

It's Day 10 of our Digital Marketing Advent Calendar and we're here with another key definition for 2017 - "Digital Transformation". Founder and Principal Consultant of QED Consulting, Ryan Lim filled us in on what organisations...
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Melissa Chue | Community Manager - Dec 10, 2016

DefinitionšŸŽ: "Engagement" - Digital Marketing Advent Calendar

It's the weekend, but that doesn't stop us from working hard to bring you 2017's key definitions for digital marketers. And who better to ask about "Social Media Engagement" than the masters of social media themselves -...
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Melissa Chue | Build Strategy - Dec 9, 2016

DefinitionšŸŽ: "Content Marketing" - Digital Marketing Advent Calendar

TGIF! We're rounding up the first week of our Digital Marketing Advent Calendar with one of the hottest trends of 2016 - Content Marketing. As more and more brands hop on the content bandwagon, we sat down with The Digital...
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Jerome Maisch | Community Manager - Dec 8, 2016

DefinitionšŸŽ: "Social Selling" - Digital Marketing Advent Calendar

It's almost Friday so we are keeping things short and sweet today. We connected with LinkedIn Power Profile and Global CEO and Founder of Black Marketing, Chris J Read, to share his take on Social Selling for our Digital...
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Jerome Maisch | Build Strategy - Dec 4, 2016

DefinitionšŸŽ : "Social Media Analytics" for WhoWhatWear - Digital Marketing Advent Calendar

We are pleased to continue our advent calendar Day 4 release with the definition of "Social Media Analytics". Kelsey Simmons, Business Intelligence Analyst at WhoWhatWear has shared her definition of the term with us.
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