Developing Brand Awareness For both B2C and B2B companies, building brand awareness is one of the top priorities when implementing new marketing campaigns. In 2023, a significant 86% of all marketers surveyed indicated that their...

What’s This I Hear About Social Listening?

As big data growth becomes one of today's key economic and technological challenges, many analysis tools are positioning themselves to provide companies with a deeper understanding of their customers.

For enterprises wanting to anchor their footprint in the social media domain, China is undoubtedly a goldmine for audience growth, considering it is the largest populated country with close to a billion social media users.

❤️ “Young people need to be asked what matters to them, not told what matters.” - Jeff Martin, CEO of Tribal Brands Inc.❤️

🎅 He’s Making A Strategy, And Checking It Twice

Social Listening Is What Your Marketing Strategy Needs

While the most exciting part of any influencer marketing campaign might be seeing the results roll in, a lot of work needs to be done beforehand if you want to achieve success.