TGIF, marketers! You've made it through another week. Here's our weekend read for you: Waze Country Manager France Jerome Marty's definition of Geo-targeting, and how marketers can use it for their campaigns.

We are halfway through our Digital Marketing Advent Calendar! As we countdown to 2017, we look back on the upcoming trends in marketing: what to expect, and how to leverage new changes in digital to make better business...

TGIF! We're rounding up the first week of our Digital Marketing Advent Calendar with one of the hottest trends of 2016 - Content Marketing. As more and more brands hop on the content bandwagon, we sat down with The Digital...

It's almost Friday so we are keeping things short and sweet today. We connected with LinkedIn Power Profile and Global CEO and Founder of Black Marketing, Chris J Read, to share his take on Social Selling for our Digital...

Happy Wednesday! We continue with our daily Digital Marketing Advent Calendar release with the definition of "Word of Mouth Marketing". Deborah Holland is the Chair of the Board at WOMMA (Word of Mouth Marketing Association), and...

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