Social listening software—also known as social media monitoring or e-reputation intelligence software—is a tool that allows you to listen to what users say about your brands, products, directors, and employees, whether it be the...

With between 80 to 90 million unique visitors in the US alone (Statista, 2015), Twitter is a absolute must for your Social Media strategy. 59% of tweeters are under 34, 45% are women and 74% are following brands (Twitter, 2016)....

On February 24, Facebook introduced us to some new emoticons - Facebook Reactions! These allow their users, you and me alike, to respond to timeline posts via a range of feelings; these have now been extended further to include...

Being engaged on Social Media has never been more important, so we’ve compiled our A-Z list of today’s top 20 social media influencers that need to be followed on twitter. These guys come from a breadth of backgrounds, from...

#Dashboard #KPI #SocialMedia

With the largest demographic on social media as their key target audience, how are universities drawing in large online communities and ensuring high levels of engagement from their publications?

#KPI #indicators #ROI #SocialMedia Following the publication of the best ways to construct your KPIs, we are going to look at the key indicators for monitoring your Social Media Marketing strategy. The top 20 essential KPIs...

In our modern society, each new day can be unrecognizable from the last. Technological advancements come and go so frequently that we often miss trends that are right in front of us; the health and pharmaceutical industry is no...

#KPI #indicators #ROI We will explore, through several posts, how to build effective KPIs for your Social Media ROI.

On 22-26th February 2016, Social Media Week graced New York City, bringing media players together to discuss and share insights into the ever-evolving world of social. On 02/24 Digimind hosted a masterclass presenting a panel of...