3 min read
Melissa Chue | Asia Pacific - Mar 16, 2018

3 Things Brands Should Know About Twitter’s Sports Video Partnership in APAC

This year at Sportel Asia, Twitter announced a new premium content video partnership with nine leading sports channels around the region, giving fans access to more live programming, games, highlights, and events ranging from...
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2 min read
Austin Williams | Brands - Jun 21, 2017

Kevin Hart Was the King of Father's Day

For reasons that remain mysterious to most marketers, Father’s Day doesn’t get nearly as much love online as Mother’s Day. After monitoring how the average American spent Mother’s Day, there was a lot to take away from the...
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1 min read
Austin Williams | Build Strategy - Apr 1, 2017

Free Pizza for Every Digimind Twitter Follower

As you've seen with all of our events and our recaps, Digimind has been having a ball recently. We've really been enjoying spreading the word on best social media marketing practices. We know wouldn't be able to spread that...
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8 min read
Austin Williams | Build Strategy - Mar 24, 2017

The Top 60 Agency CEOs to Follow on Twitter (part 3)

As social media replaces television, digital ads are filling timelines and Facebook feeds as regularly as commercials air throughout SportsCenter and the evening news. With the progression of digital media and the rise of...
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4 min read
Austin Williams | Build Strategy - Feb 23, 2017

What Exactly Inspires Sharing on Social Media?

We all like to share pictures, videos, and news on social media. But why is that?
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11 min read
Austin Williams | Build Strategy - Feb 21, 2017

The Top 60 Agency CEOs to Follow on Twitter (part 2)

As social media replaces television, digital ads are filling timelines and Facebook feeds as regularly as commercials air throughout SportsCenter and the evening news. With the progression of digital media and the rise of...
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3 min read
Austin Williams | Brands - Feb 20, 2017

For Presidents Day, Incorporate 'Political Listening' Into Your Social Listening.

Other than being known for its great sales, President’s Day is nationally recognized as a day to celebrate all U.S Presidents, past and present. Legend has it, America’s first President once nobly uttered the phrase “I cannot...
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3 min read
Austin Williams | Build Strategy - Feb 14, 2017

Valentine's Day Special: How Brands Can Find Love on Social Media

Most “cat and mouse” relationships are compared to dating, because dating can be equal parts frustrating and confusing, yet incredibly rewarding once you meet that special someone. With that said, no other courtship is more...
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5 min read
Jerome Maisch | Community Manager - Dec 7, 2016

#DumpKelloggs: When Brand Reputation and Political Sentiment Clash on Social Media

Just this past Tuesday, Bretibart declared war on Kellogg's major cereal brand. The latter pulled the trigger on their advertising campaign with Breitbart, stating that the media outlets values are not aligned with the...
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2 min read
Melissa Chue | Asia Pacific - Nov 25, 2016

Asia's Top Tweets of the Week 25.11.2016 | #Video

Video has emerged as one of the hottest trends in recent years. With live streaming and immersive video dominating the scene, how can marketers leverage the many formats available to create compelling customer experiences?
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