Most companies spend 15% to 25% of their digital marketing budget on social media marketing efforts, including organic and paid strategies. As we know, marketing is an essential part of any brand. One study showed that most...
There are many types of crises that professionals of all stripes have to deal with when operating within the marketplace. If you work on a crisis management team - usually as a Public Relations (PR) Manager - then you have a...
Marketers are interesting folk. Sure, they’re just like you and me, work hard, take care of their families, and so on, but true marketers never truly turn it off, even when actively involved in the most mundane of things. A...
According to a recent study by eMarketer, 2% of US adults are using Clubhouse. While the number itself might seem small, the fact that it's “invite-only” and available only on iPhones is impressive. Rumor has it that Clubhouse...
Socialize World is a fresh frontier for Digimind, as we embark on our first-ever one-day online event spanning 14 timezones, broadcasting across 6 countries, namely Singapore, Amsterdam, Paris, Madrid, New York, Mexico. ...
Look at you, all dressed up and ready to seize the day for your brand through social listening. Well that’s swell, but when you get to the computer *GASP* you realize that you’re without a proper social media analytics tool at...
The “age of the digital” should really be called the “age of information”, as it facilitates everything we do, and all decisions we make when it comes to our lives - professionally and personally. This bears mentioning because...
**THIS ARTICLE ONLY SCRATCHES THE SURFACE FOR POLITICAL SOCIAL INTELLIGENCE. FOR AN EVEN DEEPER DIVE INTO POLITICS & SOCIAL LISTENING, CHECK OUT OUR LATEST REPORT ON THE 2020 US PRESIDENTIAL ELECTION**
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