According to the numbers, Digimind was the top influencer throughout Social Media Week. Here's a break down of what that means:

In advertising, it's essential to measure the social impact and ROI of your campaigns. This measurement will allow you to analyze your performance, improve future campaigns, and develop other opportunities.

With the focus shifting from vanity metrics to real business opportunities that a digital agency is able to develop for its clients, the organization and creation of social media reports for various decision makers is gaining...

The B2C banking industry is a fast-paced one that is often faced with digital disruption and updates in technology.

TGIF! You've made it through the last week before Christmas. But before we break out the egg nog, Digimind's Associate Director, Yann Guilann, has a few titbits to share about "Data Visualisation":

Reach is one of the key metrics for measuring your social media ROI. After all, the purpose of launching campaigns and sharing content on social is to increase the reach of your brand - in other words, to get those so-called...

#Dashboard #KPI #SocialMedia

In our modern society, each new day can be unrecognizable from the last. Technological advancements come and go so frequently that we often miss trends that are right in front of us; the health and pharmaceutical industry is no...

Instead of scrolling through your followers’ comments or searching Twitter for relevant tweets, you can utilize social media listening tools for efficient market research on what is being said about you or your competitors. The...