Jerome Maisch

Marketing Manager @digimindci. Passionate about big data & social marketing. Photography, music and hiking lover
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Recent Posts

5 min read twitter chalkboard
Jerome Maisch | Build Strategy - Apr 15, 2016

The 12 essential benefits of monitoring Twitter: 1. Digital Marketing

With between 80 to 90 million unique visitors in the US alone (Statista, 2015), Twitter is a absolute must for your Social Media strategy. 59% of tweeters are under 34, 45% are women and 74% are following brands (Twitter, 2016)....
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7 min read
Jerome Maisch | Facebook - Apr 7, 2016

Facebook Reactions : why collecting emotions is a marketing essential

On February 24, Facebook introduced us to some new emoticons - Facebook Reactions! These allow their users, you and me alike, to respond to timeline posts via a range of feelings; these have now been extended further to include...
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11 min read influencer-map-5
Jerome Maisch | Build Strategy - Apr 5, 2016

Top 20 must-follow Social Media Influencers

Being engaged on Social Media has never been more important, so we’ve compiled our A-Z list of today’s top 20 social media influencers that need to be followed on twitter. These guys come from a breadth of backgrounds, from...
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3 min read kpi
Jerome Maisch | Build Strategy - Mar 31, 2016

The essential KPIs for your Social Media ROI: 3. How to create social media KPI dashboards

#Dashboard #KPI #SocialMedia
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1 min read top-universities-cover
Jerome Maisch | Benchmark - Mar 29, 2016

REPORT: The Top 50 US Universities on Social Media

With the largest demographic on social media as their key target audience, how are universities drawing in large online communities and ensuring high levels of engagement from their publications?
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8 min read kpis
Jerome Maisch | Build Strategy - Mar 23, 2016

The essential KPIs for your Social Media ROI: 2. The top 20

#KPI #indicators #ROI #SocialMedia Following the publication of the best ways to construct your KPIs, we are going to look at the key indicators for monitoring your Social Media Marketing strategy. The top 20 essential KPIs...
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2 min read pharmacovigilance
Jerome Maisch | Healthcare - Mar 17, 2016

#Pharmacovigilance: 4 Reasons why we should be listening to Social Media

In our modern society, each new day can be unrecognizable from the last. Technological advancements come and go so frequently that we often miss trends that are right in front of us; the health and pharmaceutical industry is no...
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5 min read kpisocialmedia-constructdraw
Jerome Maisch | Build Strategy - Mar 10, 2016

The essential KPIs for your Social Media ROI: 1. How to construct them.

#KPI #indicators #ROI We will explore, through several posts, how to build effective KPIs for your Social Media ROI.
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2 min read digimind-masterclass-smwnyc-2016
Jerome Maisch | Build Strategy - Mar 8, 2016

How To Effectively Monitor Your Audience On Social, a Digimind Masterclass at #SMWNYC

On 22-26th February 2016, Social Media Week graced New York City, bringing media players together to discuss and share insights into the ever-evolving world of social. On 02/24 Digimind hosted a masterclass presenting a panel of...
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2 min read digimind-integration-salesforcehubspotzendesk
Jerome Maisch | Build Strategy - Jan 21, 2016

New Digimind Social Features Meld Social Media, Marketing and CRM

The better intelligence you have at your disposal, the more effectively your business can develop robust marketing strategies and prepare for shifts in your industry. Today we’re announcing a new Digimind Social features...
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