What is Competitive Intelligence, really? As many Competitive Intelligence professionals will probably tell you, it depends mostly on your organization’s objectives. In this multi-blog series, we explore types and uses of...

The marketplace is replete with people offering similar if not identical products and services. No wonder knowing the right direction your business is going in can be quite the task. You will need to keep up with market trends,...

The Market Intelligence function is undergoing profound changes. Web data has become multi-faceted and its volume continues to grow, and at the same time numerous business tools have been widely adopted by business users.

Internal billing in competitive intelligence is a method of charging internal customers (e.g. departments and functional units) for the CI services they use. Instead of bundling all CI costs under the CI department, an internal...

What does your company do to stay ahead of new and changing regulations? Is it consistently finding new methods and sources of monitoring? Every organisation should be able to answer these questions to ensure they keep up with...

At Digimind we’re always looking for ways to help alleviate your Competitive Intelligence conundrums. This easy read, step-by-step guide focuses on tips and techniques to avoid CI project drawbacks by following the 5 phases of a...

The Sales and CI Alliance At present, you may be missing all of the potential influence a Sales team can exert on its Competitive Intelligence department. On the contrary, it's quite easy to identify exactly how Sales can benefit...

Forrester has predicted that Insights Driven organizations are likely to grow 8 times faster than global GDP, and will steal market shares to their competitors. However, to retain such favourable results requires long term...

Our most recent handbook helps you to tackle the journey from identifying your objectives to value presentation. Through four simple chapters and examples, learn how to structure, create, engage and evaluate your project process.

72% ...this is the percentage of analysis projects found to be utilising competitive intelligence.