Luxury Marketing Strategies for Managing Brand Reputation on Social Media

Brand reputation is critical to success and sales, and this could not be more true for luxury brands. But as the world of luxury retail is no stranger to controversies and challenges, how can the industry’s leading players stay aspirational and desirable to consumers?

Top 3 Consumer Demands for Smart Homes in Asia Pacific on...

How can international brands like Google, Amazon, Apple, Lenovo, and others increase the adoption of smart home technology in Asia Pacific? What features and updates should product teams prioritize to make smart home devices more appealing and in turn, a common fixture in households?

Fueling Marketing Strategies with Social Intelligence | Socialize Jakarta Feb 2019

In fact, Over 100 high level marketers from Jakarta’s leading local and international brands, including Bank Mandiri, Bulakapak, MNC Media, Nestlé, Kanmo Group, Tata...

Top 7 Valentine’s Day 2019 Social Media Trends in North America

Valentine’s Day is all about spreading the love, whether that be with a handwritten card or a social media shoutout. This year’s sharing of...

Shine on Social: 5 Social Listening Strategies for Luxury Brands in...

Here’s how deploying real-time insights from social can help luxury brands elevate marketing strategies and maintain online positioning.

Optimize Your Content Marketing Strategy in 13 Steps with Social Media...

Be it online or offline, inbound or outbound, here is how you can boost your content marketing strategy simply by gathering and analyzing relevant insights from social media and the web!

6 Digital Marketing Trends that Shaped 2018

In this post, we bring you six key digital marketing trends that shaped 2018, and how marketers like yourself, can integrate them in your strategies.

How to Develop a Targeted Media List with Social Media Monitoring

Every PR practitioner knows an up-to-date media list is one of the most important things to getting your story in front of the right target audience. Here are a few tips on how you can use social media listening tools to build and maintain a targeted media list.

5 Ways to Optimize Content Marketing with Social Media Data

Good content engages customers and helps to form relationships with them. Here are 5 ways social media data can help you improve your content marketing strategy.

4 Ways to Manage and Optimize Your Customer’s Journey with Social...

Capture, analyze, and use insights from social to find out how consumers perceive and interact with your brand, so you can optimize your customer journey!