2 min read feature-image-for-definitions-10
Melissa Chue | Brands - Dec 14, 2016

DefinitionšŸŽ: "Customer Experience" - Digital Marketing Advent Calendar

Happy Hump Day! With less than 2 weeks to go to Christmas, we're certainly not resting on our laurels. Today, we asked Lexus Head of Digital Experience, Social Media and PR Asia Pacific, Maria Del Rosaio, what "Customer...
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2 min read feature-image-for-definitions
Melissa Chue | Build Strategy - Dec 13, 2016

DefinitionšŸŽ: "Insight Driven Marketing" - Digital Marketing Advent Calendar

We are halfway through our Digital Marketing Advent Calendar! As we countdown to 2017, we look back on the upcoming trends in marketing: what to expect, and how to leverage new changes in digital to make better business...
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2 min read feature-image-for-definitions-22
Jerome Maisch | Benchmark - Dec 7, 2016

DefinitionšŸŽ: "Word of Mouth Marketing" - Digital Marketing Advent Calendar

Happy Wednesday! We continue with our daily Digital Marketing Advent Calendar release with the definition of "Word of Mouth Marketing". Deborah Holland is the Chair of the Board at WOMMA (Word of Mouth Marketing Association), and...
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3 min read digimind-award-2
Jerome Maisch | Benchmark - Sep 22, 2016

Digimind ranked as the leader in G2 Crowd's Fall 2016 Top Social Media Monitoring Software Report

G2 Crowd is a world leading business software review platform, and has recently
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1 min read malaysia
Melissa Chue | Asia Pacific - Aug 31, 2016

Report: Malaysia's Top Telecommunications Companies on Social Media

We covered Singapore’s telecommunications industry on social media in our last post: which companies are leading the pack on social, and what makes customers tick?
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8 min read
Jerome Maisch | Build Strategy - Aug 30, 2016

Social Media Listening for Crisis Management

When a crisis occurs for any business there is rarely a simple solution to the problem. Once a crisis occurs the only thing a company can control is the way they handle the incident, and how they communicate those efforts. Simply...
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2 min read digimind-ranked-4th-in-G2-crowd
Jerome Maisch | Benchmark - Aug 17, 2016

Digimind Social ranked 4th in G2 Crowd's Top 50 Software Products

Digimind is proud to once again be chosen by G2 Crowd as one of the top small business software products.
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7 min read influencer-map-2
Jerome Maisch | Build Strategy - Aug 16, 2016

Social Listening for Influencer Marketing

"Today's influencer landscape is populated by bloggers, college professors, podcasters, Instagram celebrities, and everything in between. Given this diversity, we now reach the point of pain for effective influencer marketing -...
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7 min read event-tracking-2
Jerome Maisch | Build Strategy - Aug 9, 2016

How to use Social Listening for Live Event Tracking

Social listening is a priceless development that all brands, events, and industries need to be adopting. Whilst we know how useful it can be for brands in terms of measuring campaign success, reputation management amongst other...
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3 min read top-companies
Jerome Maisch | Benchmark - Aug 3, 2016

REPORT: The Top 50 Insurance Companies on Social Media

The insurance industry is traditionally indebted with rules, regulations and corporate vernacular that it’s hard to see a common connection between its outward image and public perception and social media.
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