Within a company, social media data offers insights into every department, from product development to sales and customer service.

When it comes to engaging your customers on social media, it’s easy to be overwhelmed by the sheer amount of data online.

When researching digital agencies, what are the standard criteria you look for? A large following? A strong online presence? Or is it most important to you that they know how to interact with their community? After all, the job...

Pin it, Repin it, and Profit!

When researching digital agencies, what are the standard criteria you look for? A large following? A strong online presence? Or is it most important to you that they know how to interact with their community? After all, digital...

Instead of scrolling through your followers’ comments or searching Twitter for relevant tweets, you can utilize social media listening tools for efficient market research on what is being said about you or your competitors. The...

On the evening of 20 June, a flight from Singapore to Perth was delayed for more than 22 hours, making it the second flight delay in 3 days for the budget carrier.

Social media is all the rage, and marketers worth their salt are taking to it to engage their customers and grow their brand. This infographic shows you how best to leverage social media for your business needs.

Luxury brands have a unique presence on social media: appealing to the masses, yet remaining exclusive. We wanted to see how the diamond brands Cartier, Harry Winston and Tiffany are showing their sparkle across various networks....

When your boss comes to you with the usual questions about how your social media activities are going, you can be prepared with the right data and graphs to efficiently brief him or her on your work and clear up any...