Sponsorship Acquisition and Retention: The Essential Event Marketing KPIs

A commonly recurring issue for many brands is the ability to attract event sponsors by effectively communicating brand value to investors.

Event Recap: Digimind Dispelled the Mystery of Metrics at Socialize NYC

Whether you were there for the drinks and the tricks and the insights, or you missed Socialize NYC altogether, here's a recap of a truly magical evening.

The definitive guide to calculating Social Media ROI in 2014

There are many self-proclaimed social media experts out there telling you which metrics you need to measure your social media ROI, but how many...

Definition🎁 : “Social ROI” for MRM//McCann Singapore – Digital Marketing Advent...

On Day 5 of our Digital Marketing Calendar, MRM//McCann Singapore's Head of Social, Jim Guzman, fills us in what Social ROI is, and what...

Discovering the Latest Trends in Digital Marketing | Digital Summit Atlanta...

There was certainly a lot to take in at Digital Summit 2017. Here’s a rundown of some of our favorite presentations via our Twitter handle, @digimindci.

How Brands Can Analyze Hashtags to Better Target Customers

August 23, 2017 marked a very special anniversary in the history of digital media: the tenth birthday of Twitter’s famous hashtags. In the decade...

Social Media Analytics for B2B: DSM Client Testimonial

Thijs Bouwens, Social Media & Media Relations Officer at DSM, recently shared his insights with us about how his team is utilizing Digimind Social....

The essential KPIs for your Social Media ROI: 2. The top...

#KPI #indicators #ROI #SocialMediaFollowing the publication of the best ways to construct your KPIs, we are going to look at the key indicators for...

Coasting with Digital Marketing’s brightest minds on Digimind’s #SocializeCruise

Socialize NYC events always refresh guests with the latest in digital marketing and social technology. This year's event, #SocializeCruise, welcomed over 150 marketers on...

All the Insights from November’s #SocializeNYC

Socialize NYC is a part of a global networking series focused on bringing together like-minded social media and digital marketing professionals. The events around...