1 min read Screen Shot 2019-04-04 at 4.40.47 PM
Austin Williams | Build Strategy - Apr 12, 2017

One on One with Bloglovin'

During Social Media Week, Digimind had the chance to catch up with some notable influencers and industry leaders. In this series, we chat one on one with digital media’s best and brightest—this time with the CEO of Bloglovin',...
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3 min read
Austin Williams | Brands - Mar 14, 2017

One on One With Jonathan Lopes of DigitasLBi: The Myth of Virality

During Social Media Week, Digimind had the chance to catch up with some notable influencers and industry leaders. In this series, we chat one on one with digital media's best and brightest, starting with Jonathan Lopes of...
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7 min read Blog_SocialMediaManagement_BlogCover
Melissa Chue | Benchmark - Feb 28, 2017

How to Build a Complete Social Media Management Report for Your Client

Social media management reports are designed to assess a brand’s reputation, social performance, and key campaigns, among others. For agencies, a full report should do the following:
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3 min read growingmoney
Austin Williams | Build Strategy - Feb 16, 2017

How to Measure the ROI of Your Advertising Campaign.

In advertising, it's essential to measure the social impact and ROI of your campaigns. This measurement will allow you to analyze your performance, improve future campaigns, and develop other opportunities.
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8 min read lionbossblackandwhite
Austin Williams | Build Strategy - Feb 9, 2017

The Top 60 Agency CEOs to Follow on Twitter (part 1)

As social media replaces television, digital ads are filling timelines and Facebook feeds as regularly as commercials air throughout SportsCenter and the evening news. With the progression of digital media and the rise of social...
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3 min read
Melissa Chue | Benchmark - Feb 9, 2017

How to Prove Your ROI with Competitor Analysis

Often, competitor analysis is associated with optimising a company’s strategy in terms of positioning, content marketing, profiling and segmentation, market mapping and business opportunities.
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6 min read BlogEN_ReportBusinessValue_BlogCover
Melissa Chue | Benchmark - Feb 2, 2017

How to Create Reports to Prove Your Social Media ROI

With the focus shifting from vanity metrics to real business opportunities that a digital agency is able to develop for its clients, the organization and creation of social media reports for various decision makers is gaining...
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5 min read pinterest
Kyle Martinowich | Brands - Jun 14, 2016

Pinterest Insights

Pinterest is a social network mainly oriented towards visuals. For businesses, one could compare this platform to a shop window. A shop window that not only highlights the company's products but its universe. This means...
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6 min read youtubephone
Jerome Maisch | Build Strategy - May 25, 2016

Youtube Insights for Marketers

In recent years, consumers have adopted the tendency to live life through two screens: with one eye on the television, and the other on their smartphone - where video has taken centre stage. Youtube, in just over 10 years, has...
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5 min read communitymanager
Jerome Maisch | Community Manager - Apr 21, 2016

Top 10 qualities of a good Community Manager

The job of Community Manager is relatively new and not always well understood. Consumers are now actors in their own consumption, regularly publishing reviews on online platforms. From this, brands develop strategies on social...
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