9 min read Luxury-marketing-strategies-for-managing-brand-reputation-on-social-media (1)
Melissa Chue | Asia Pacific - Apr 1, 2019

Luxury Marketing Strategies for Managing Brand Reputation on Social Media

Luxury marketing has long revolved around sustaining a brand’s status as an icon of wealth and success. However, recent developments around the world pose significant obstacles to sustaining sales and driving growth. These...
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6 min read girlholdinghearteyesemoji
Ellen Wallinger | Brands - Mar 6, 2019

Top 7 Valentine’s Day 2019 Social Media Trends in North America

Valentine’s Day is all about spreading the love, whether that be with a handwritten card or a social media shoutout. This year’s sharing of affection was no different, and using our social listening tool, Digimind Social, we...
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5 min read social-listening-strategies-for-luxury-brands-APAC
Melissa Chue | Asia Pacific - Jan 3, 2019

Shine on Social: 5 Social Listening Strategies for Luxury Brands in Asia Pacific

Consumers flock to social media to share their opinions and experiences, as well as discover the latest and greatest trends in everything from technology to holiday destinations. For this reason the power of social for...
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5 min read 6-dgital-marketing-trends-that-shaped-2018-4
Melissa Chue | Brands - Nov 29, 2018

6 Digital Marketing Trends that Shaped 2018

2018 has seen the rise of new digital marketing trends, as well as the evolution of key technologies like augmented reality, artificial intelligence, and voice search. In this post, we bring you six key trends that shaped the...
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3 min read chinese-new-year-on-social-media-1068x601
Melissa Chue | Infographic - Feb 19, 2018

Celebrating Chinese New Year 2018 on Social Media

Chinese New Year festivities began over the weekend, and internauts wasted no time in celebrating, be it by posting new year's greetings online, or sharing pictures of the traditional food they feasted on.
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4 min read customer-social-media-interaction-2017
Graeme Anderson | Community Manager - Nov 21, 2017

Customer Social Media Interaction in 2017

Each minute, a huge amount of social media activity occurs. Every minute, there are 452,000 new tweets, 156 million emails are opened, 15,000 gifs are sent over Messenger, 1.8 million Snapchats are sent, 751,522 dollars are...
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4 min read mothersday
Austin Williams | Analysis - May 16, 2017

A Timeline of How America Spent Mother's Day

For logistical reasons, Mother’s Day happens to be one of the most celebrated American holidays of the year—if not the most celebrated American holiday of the year. Unlike Christmas or Easter, Mother’s Day isn’t faith-based,...
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1 min read ryan-lim-qed-1
Melissa Chue | Asia Pacific - Feb 22, 2017

Watch: 10 Questions about Digital Transformation with Ryan Lim of QED Consulting

We are back with our monthly quick fires series on the 10 things marketers should know about trends in digital! This month, we speak to Ryan Lim, Founder and Principal Consultant of QED Consulting.
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3 min read pexels-photo-41056-1068x712
Austin Williams | Brands - Feb 20, 2017

For Presidents Day, Incorporate 'Political Listening' Into Your Social Listening.

Other than being known for its great sales, President’s Day is nationally recognized as a day to celebrate all U.S Presidents, past and present. Legend has it, America’s first President once nobly uttered the phrase “I cannot...
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4 min read 176H-1068x712
Austin Williams | Brands - Feb 15, 2017

Love by the Numbers: The Metrics of Valentine's Day Mentions

Much to the chagrin of single people, those who actually look forward to Valentine’s Day love to post about the occasion on their timelines almost as much as they enjoy celebrating it with their partners. We used Digimind to...
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