Why Do Businesses Listen To and Analyze Social Media?

Why do businesses listen to and analyze what’s happening on social media? Marketers, customer experience teams, and data analysts in companies, big and small,...

Shine on Social: 5 Social Listening Strategies for Luxury Brands in...

Here’s how deploying real-time insights from social can help luxury brands elevate marketing strategies and maintain online positioning.

6 Digital Marketing Trends that Shaped 2018

In this post, we bring you six key digital marketing trends that shaped 2018, and how marketers like yourself, can integrate them in your strategies.

Digimind Named A Strong Performer in Social Listening Platforms Report by...

At Digimind, our aim is to build innovative tools to help our clients understand the world as it is through social media intelligence. We...

3 Ways to Identify the Right Influencers For Your Brand

With total brand spending on influencer marketing projected to reach $101 billion USD by 2020, the future for influencer marketing looks promising. However, while...

What Crisis Communicators Can Learn from the United Airlines Debacle

Social media was outraged on March 12th when it was reported that a dog, which flight attendants mandated the bag holding the animal be...

3 Things Brands Should Know About Twitter’s Sports Video Partnership in...

This year at Sportel Asia, Twitter announced a new premium content video partnership with nine leading sports channels around the region, giving fans access...

Social Media Marketing World 2018 Recap: Keeping The Social in Social...

Social Media Marketing World 2018, an annual conference of more than 5,000 marketers kicked off on February 28th, and some members of Digimind's NYC team were lucky enough to be in attendance!

Celebrating Chinese New Year 2018 on Social Media

Here's how internauts in Hong Kong, Indonesia, Malaysia, Singapore and The Philippines discussed Chinese New Year on social media.

Beyond the Best and Worst Super Bowl Ads: Understanding the True...

From big-name home and car brands to smaller brands, this is the real impact this year’s Super Bowl ads made on viewers We all know...