The Essential Social Media KPIs for Improving an Agency’s Campaign Performance

How one agency planned a successful campaign by analyzing social media KPIs.When marketing and communication agencies plan and design a campaign, the most fundamental...

Insight-Driven Agencies: How to Win More Pitches Using Social Intelligence

A case study of how a leading international marketing and communications agency, utilized social insights to win one of its most competitive pitches.Today, insight-driven...

Insight-Driven Agencies: How to Differentiate Service Offerings Using Social Intelligence

This case study with our client, Wellcom, shows how they differentiated their service offering to stand out among competitors and win new customers.Social media...

5 Ways You Can Improve Your Content Strategy with Social Listening...

Marketers are increasingly using social data to collect insights and predict market trends, to create targeted and engaging content for their audience. Here, we will consider the 5 key benefits of using social listening to drive content marketing strategies: customer profiling, analysing key trends, detecting influencers, assessing user generated content, and benchmarking owned content.

Influencing the Customer Journey with Social | Corporate Social Media Summit...

On Thursday, June 15th, Digimind had the pleasure of participating as a gold sponsor at the annual Corporate Social Media Summit in New York City.

One on One with Giphy

During SMW, we had the chance to catch up with some notable influencers and industry leaders. Here, we chat one-on-one with some smart folks over at Giphy.

One on One with Bloglovin’

During SMW, we had the chance to catch up with some notable influencers and industry leaders. Here, we chat one-on-one with the CEO of Bloglovin'.

Using Storytelling to Improve Social Media ROI | Socialize SF March...

After SMMW in Sand Diego and Socialize LA, we ended our California road trip in San Francisco. Here's a quick recap of everything that went down.

How to Optimize Your Crisis Management and Monitoring Strategy

Optimizing your crisis management and monitoring strategy on social requires a number of good practices. Here are the steps you should be taking.

One on One With Jonathan Lopes of DigitasLBi: The Myth of...

During SMW we caught up with some notable influencers. Here, we chat one on one with digital media's best and brightest, starting with Jon Lopes of Digitas.