9 min read
Melissa Chue | Social media strategy - Jun 12, 2019

5 Impactful Social & Content Trends For Your Marketing Strategy | Socialize Singapore May 2019

With new marketing trends and innovations taking shape every day, how can you identify and invest in the ones that will benefit your company the most? From chatbots and social commerce to augmented and virtual reality, which...
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3 min read
Shermel Tay | Trends - Jun 11, 2019

AXA Case Study: Driving Brand Loyalty and Customer Retention for Insurance Brands with Social Listening

While the growth of insurance weakens globally, APAC continues to be the fastest growing insurance market in the world. As the appetite for insurance products stays strong in emerging markets, insurance companies in APAC are...
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9 min read
Melissa Chue | Asia Pacific - Apr 1, 2019

Luxury Marketing Strategies for Managing Brand Reputation on Social Media

Luxury marketing has long revolved around sustaining a brand’s status as an icon of wealth and success. However, recent developments around the world pose significant obstacles to sustaining sales and driving growth. These...
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