During Social Media Week, Digimind had the chance to catch up with some notable influencers and industry leaders. In this series, we chat one on one with digital media’s best and brightest—this time with Sarah Troncone of Cohn &...

Optimizing your crisis management and monitoring strategy on social requires a number of good practices before, during, and after the crisis. Here are the steps you should be taking:

During Social Media Week, Digimind had the chance to catch up with some notable influencers and industry leaders. In this series, we chat one on one with digital media's best and brightest, starting with Jonathan Lopes of...

Last week was a blast! Check out the highlights in the video above and read on for a full recap of a truly magical evening.

According to the numbers, Digimind was the top influencer throughout Social Media Week. Here's a break down of what that means:

In the course of their journey, a customer or prospective client of a brand navigates an ecosystem of sites, chat rooms, and social networks in order to form an idea about a product, ask for opinions, or reassure their decision...

In advertising, it's essential to measure the social impact and ROI of your campaigns. This measurement will allow you to analyze your performance, improve future campaigns, and develop other opportunities.