5 min read
Graeme Anderson | Community Manager - Apr 19, 2018

The 3 Essential Elements of a Successful Social Media Report

If you’re in charge of digital marketing or social media management within your organization, you’re likely expected to develop reports on your brand’s social media activities and campaign ROI. You might include performance...
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3 min read
Graeme Anderson | Analysis - Dec 20, 2017

Digimind and El País Partner to Monitor Online Public Discourse about the 2017 Catalan Elections

Social media has undoubtedly become a preferred means for individuals to express their opinions, especially when it comes to matters of public interest. Digimind recently partnered with Prisa, a global Spanish and Portuguese...
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9 min read
Graeme Anderson | Analysis - Dec 19, 2017

Social Media Marketing: How High-Performing Brands Use Social Data

Leveraging social data to strengthen your brand’s social media marketing strategies. Today, businesses are highly aware of the value of social media data. Brands have realized that social networks are no longer an isolated...
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3 min read
Graeme Anderson | Analysis - Dec 12, 2017

The Value of Social Intelligence Reporting Platforms for Agencies

A case study on how social media reporting dashboards improve service offerings, generate new business, and increase customer loyalty.
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3 min read
Graeme Anderson | Build Strategy - Nov 14, 2017

Generating Consumer Insights for a Product Launch: ASUS Case Study

A case study on how ASUS took advantage of social listening to profile consumers and optimize the launch of a new smartphone.
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3 min read
Graeme Anderson | Community Manager - Nov 8, 2017

New on Digimind Social: Interaction Analysis to boost your social media ROI and reporting!

Our R&D team is continuously improving Digimind Social to offer the most complete and powerful Social Intelligence tool on the market, allowing digital professionals to achieve their business goals.
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4 min read
Graeme Anderson | Build Strategy - Nov 7, 2017

How Social Intelligence Oriented Brand Audits Lead to Successful Campaigns

A case study on how agencies can optimize new campaigns through customer profiles.
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5 min read
Graeme Anderson | Community Manager - Oct 26, 2017

5 Objectives to Integrate Into Your Social Media Marketing Strategy

Choosing Objectives for Social Media Strategy With the rise of the digital age, brands are becoming more acutely aware of the value of investing in social media strategies. Social media networks are no longer an isolated...
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7 min read
Graeme Anderson | Community Manager - Oct 17, 2017

3 Key Strategies for KPI Development and Measuring Campaign Success

A look into how KPIs are used to measure the success of marketing campaigns.
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6 min read
Christine Carzo | Analysis - Sep 15, 2017

The Essential Social Media KPIs for Improving an Agency's Campaign Performance

How one agency planned a successful campaign by analyzing social media KPIs.
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