5 min read
Graeme Anderson | Community Manager - abr 19, 2018

The 3 Essential Elements of a Successful Social Media Report

If you’re in charge of digital marketing or social media management within your organization, you’re likely expected to develop reports on your brand’s social media activities and campaign ROI. You might include performance...
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5 min read
Graeme Anderson | Benchmark - mar 12, 2018

The Top KPIs for Proving Marketing ROI

Proving ROI is an essential task for any marketer, but the process for reporting ROI is not always entirely obvious. That’s why the following article will outline some KPIs vastly useful for tracking social media marketing...
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4 min read
Graeme Anderson | Benchmark - feb 6, 2018

5 Essential Social Media Reporting Strategies

Digital marketers and community managers are often responsible for managing and analyzing the performance of social media strategies, in addition to creating reports aimed at evaluating the ROI of their campaigns and events....
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5 min read
Graeme Anderson | Community Manager - oct 26, 2017

5 Objectives to Integrate Into Your Social Media Marketing Strategy

Choosing Objectives for Social Media Strategy With the rise of the digital age, brands are becoming more acutely aware of the value of investing in social media strategies. Social media networks are no longer an isolated...
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2 min read
Austin Williams | Build Strategy - abr 7, 2017

Using Storytelling to Improve Social Media ROI | Socialize SF March 2017

After Social Media Marketing World in Sand Diego and Socialize LA, we ended our California road trip in San Francisco. Here's a quick recap of everything that went down:
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3 min read
Austin Williams | Analysis - feb 16, 2017

How to Measure the ROI of Your Advertising Campaign.

In advertising, it's essential to measure the social impact and ROI of your campaigns. This measurement will allow you to analyze your performance, improve future campaigns, and develop other opportunities.
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3 min read
Melissa Chue | Benchmark - feb 9, 2017

How to Prove Your ROI with Competitor Analysis

Often, competitor analysis is associated with optimising a company’s strategy in terms of positioning, content marketing, profiling and segmentation, market mapping and business opportunities.
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6 min read
Melissa Chue | Benchmark - feb 2, 2017

How to Create Reports to Prove Your Social Media ROI

With the focus shifting from vanity metrics to real business opportunities that a digital agency is able to develop for its clients, the organization and creation of social media reports for various decision makers is gaining...
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