During Social Media Week, Digimind had the chance to catch up with some notable influencers and industry leaders. In this series, we chat one on one with digital media’s best and brightest—this time with the CEO of Bloglovin', Giodano Bruno Contestabile.
Choosing the right influencer to endorse or represent your brand can be tricky. Not only is it hard to determine if the influencer fits with your brand, but it can be tough to decide how large an influencer’s audience needs to be to make an impact on your business, and how many different brand advocates you actually need. During Social Media Week 2017, Giodano Bruno Contestabile, CEO of Bloglovin’ provided answers to all of those questions as we spoke with him one-one-one.