Data is the voice of your customers; content and marketing strategies are how you answer them. But what do insights taken from social media mean, and how can marketers leverage them for their business?
This week, we scored Twitter to bring you some invaluable tips for delving in the world of #bigdata, courtesy of Asia Pacific’s marketing and tech gurus:
— Raaj Menon (@raajmenon) May 16, 2016
— siprasad (@siprasad) May 18, 2016
— Social Zest (@social_zest) May 19, 2016
— Bhushan Patil (@bhushandroid) May 17, 2016
We are fetishisizing data too much; we need to show workers on the ground how to use it meaningfully – Ervin Yeo #InnovFestunBound
— e27: Asia tech news (@e27co) May 18, 2016
Got more burning questions about all things digital? Leave a comment and let us know!