The Five Commandments of Social Media Monitoring

Get the most insights and trends with these social medial media monitoring strategies and best practices every digital marketer or social media analyst must know!

Ace Your Product Launch Strategy with Social Media Intelligence in 4...

Launching a product is akin to firing an arrow: hitting your target requires optimal positioning and the right amount of energy. Read on for four simple but effective ways collecting and analyzing data from social media can help create a winning product launch strategy!

Capitalize User Reviews With These 5 Key Insights

From brutally honest to ragingly hilarious, customer reviews are without a doubt a great source to get consumer opinions about a product or service...

The (not so) Secret Recipe of a Successful Digital Command Center...

According to Forbes, data-driven marketing leaders are more than six times more likely than laggards to achieve competitive advantage in increasing profitability. With so...

4 Most Asked Questions About Social Media Monitoring – Answered

In the age of digital transformation, social media monitoring has grown increasingly important. Companies are beginning to adopt social analytics to better optimize, track...

When Social Media Insights Meet Business Intelligence

Here’s how you can apply business intelligence to data from social media, and present it in an easily digestible manner to help you detect early trends for product development and content marketing.

Interview with an Expert: Influencer Marketing

Eight Questions with Adam Rivietz, Co-founder of #paid What does #paid do for marketers and brands? #paid is a hybrid solution of technology and human expertise....

Informing Business Intelligence with Social Data

Brands have realized social media has become an integral part of business strategies. The data from social networks is similar to any other form...

5 Indisputable Reasons For Companies To Invest In Social Listening

Social media advertising budgets worldwide have doubled, which has also increased the pressure on digital marketers to deliver ROI from their activities. At the...

Why Every Brand Needs Social Intelligence

If you’re a brand trying to identify your target market, there is one place you can find them all: online.