Report: What do Southeast Asia’s consumers want from insurance brands?

Insurance companies work round the clock to meet their customers' needs, whether it's processing a claim or answering their questions. Like many B2C industries,...

4 Ways to Maximize Your Event’s Marketing Impact with Social Media

Whether it’s product launch or a booth at a trade show, the goal of every marketing event is to generate positive buzz for the brand, and create opportunities for sales teams to engage new customers. Here are some social media strategies to boost your next marketing event.

Big Data Analytics for Marketers: 4 Steps to Use It Effectively

From insights to actions to business value, what are the critical steps marketers need to take to use big data effectively for their campaigns?

Get the Best Social Listening and Engagement with the Digimind App...

We are thrilled to announce our partnership and integration with Hootsuite, the world’s most widely used social relationship platform. Digimind’s powerful social media listening...

Social Media Survival Guide for the Fashion Industry

Fashion is a fast and visual market. Consumers see what they want, buy them, trending outfits spread like wildfire, and just as fast as...

3 Strategies to Increase Customer Retention Rate Using Social Intelligence

In the eternal quest for revenue and growth, it’s easy for companies to overlook the opportunity available in simply improving customer retention. The average...

Top Challenges and Opportunities for Online Retailers Using Social Listening

Last week, JackThreads went out of business. The death of an online brand provides an important opportunity to reflect on certain pressures unique to them.

Analyze & Benchmark Many Social Accounts Simultaneously with Digimind Social Analytics

We're thrilled to announce today a brand new and highly anticipated addition to the Digimind Social platform! Introducing Digimind Social Analytics -  comprehensive social analytics software that analyzes...

3 Things Brands Should Know About Twitter’s Sports Video Partnership in...

This year at Sportel Asia, Twitter announced a new premium content video partnership with nine leading sports channels around the region, giving fans access...

Report: Singapore’s Top 3 B2C Banks on Social Media

The B2C banking industry is a fast-paced one that is often faced with digital disruption and updates in technology. So is social media. In 2014, Asian...