How to Create Reports to Prove Your Social Media ROI

With the focus shifting from vanity metrics to real business opportunities that a digital agency is able to develop for its clients, the organization...

Definition🎁: “Storytelling” – Digital Marketing Advent Calendar

We continue our 1st Advent calendar with the definition of "Storytelling" by Jean-Marc Dupouy, Director of Digital Strategies, StJohns agency . 🎈 The definition of Storytelling Hashtag...

Best Practices for using Social Listening for PR

The PR industry is changing, and necessarily so. Gone are the days when PR consisted of sending out a press release to print papers,...

Insights from #CSMNY 2016

The Corporate Social Media Summit welcomed thought leaders across industries including Twitter, Intel, Coca Cola, Time Warner, Humana, Wells Fargo, HP, The Wall Street...

Pinterest Insights

Pinterest is a social network mainly oriented towards visuals. For businesses, one could compare this platform to a shop window. A shop window that...

Youtube Insights for Marketers

In recent years, consumers have adopted the tendency to live life through two screens: with one eye on the television, and the other on...

Top 10 qualities of a good Community Manager

The job of Community Manager is relatively new and not always well understood. Consumers are now actors in their own consumption, regularly publishing reviews on...

REPORT: Singapore’s Top Digital Agencies on Social Media

When researching digital agencies, what are the standard criteria you look for? A large following? A strong online presence? Or is it most important...

REPORT: The Top 40 Digital Agencies in the US on Social...

When researching digital agencies, what are the standard criteria you look for? A large following? A strong online presence? Or is it most important...

Social Media Shows No Mercy Towards United Airlines

United Airlines flights were temporarily halted nationwide due to what the FAA claimed was a computer glitch - notably described as “connectivity issues” -...